Questions? Talk with our team.

Campaign Support · For Active Clients

EMAILS PEOPLE
ACTUALLY OPEN.

Email is still one of the best ways to stay in front of the people who already know you. We plan, write, design and send campaigns for our active clients, as part of the strategy we build together.

Brick-built orange mailbox sending envelopes, representing email campaigns

Who This Is For

Email that works, with or without a marketing team.

Email campaigns are part of your BAP strategy, not a stand-alone service. We build them to support the launches, events and offers we’re already running with you.

Business owners

Follow-up that happens, even on your busiest weeks.

  • Never lose a lead to silence.Every inquiry, download and event contact gets a timely, personal follow-up.
  • Written in your voice.We write and design every email so it sounds like you, not a newsletter.
  • Stay top of mind.Useful emails keep you in front of people until they’re ready to buy.
Marketing teams

Campaigns planned, built and shipped in your platform.

  • Launch and nurture sequences.Multi-email campaigns built around your launches, events and offers.
  • Works with your tools.We build in the email platform you already use and keep your lists and segments clean.
  • In step with every other channel.Emails that match the ads, social and site we’re building alongside you.

Our Approach

How we build every campaign.

Six steps from idea to inbox, so every email has a job, gets tested and gets measured.

01

Kickoff

Goal, offer, audience and timing agreed.

02

Brief

Audience and assets confirmed. Gaps get flagged, not guessed.

03

Build

Subject line, copy and a mobile-friendly design.

04

Review

Every link and screen tested. Our lead approves, then you.

05

Launch

Tracking set, final check, sent or scheduled.

06

Report

Opens, clicks and next steps after every send.

Want a campaign built around your next launch?

See It in Action

From goal to inbox to results.

Here’s what an email campaign with us looks like, step by step. Click any step to jump to it. Shown with a sample café brand.

What We Build

Campaigns with a job to do.

From one-time announcements to year-long nurture series, for us and for our clients.

01

Nurture Series

Our 13-email Marketing Toolkit series

02

Trade-Show Follow-Up

Follow-ups and mailers for Flow State Innovation

03

Event Follow-Up

Thank-you and feedback emails for LazerPaws

04

Lead-Magnet Delivery

Guide delivery emails for Cassandra Sandmeyer

05

Monthly Campaigns

Year-long campaigns for our real estate and commercial audiences

06

Launch Announcements

New products, offers and services, timed with your ads and social

See a Real Campaign

Open our inbox.

This is our own Marketing Toolkit series: 13 emails, about one a month, for people who talked to us but weren’t ready yet. Click any email to open it.

Inbox · Marketing Toolkit series · 13 emails
  1. Email 01Would you unsubscribe from an email that could make you tens of thousands more a year?Kicks off the series
  2. Email 02Score your marketing in 5 minutes.Free tool: The 7-Point Marketing Scorecard
  3. Email 03Steal this 6-line script for your next brand video.Free tool: The Six-Line Video Script
  4. Email 04Copy-paste scripts to turn happy clients into proof.Free tool: The Testimonial Request Kit
  5. Email 05A content grid you can drop straight into next month.Free tool: The Monthly Content Grid
  6. Email 06Thinking about ads? Run this honesty check first.Free tool: The Ad Readiness Checklist
  7. Email 07Your “what we do,” in one clear human sentence.Free tool: The One-Liner Builder
  8. Email 08Can a stranger answer these 4 questions on your homepage?Free tool: The 30-Second Homepage Audit
  9. Email 095 AI prompts to save time and still sound like you.Free tool: The Five AI Prompts
  10. Email 10Stay visible without living on your phone.Free tool: The Content Power Hour Planner
  11. Email 11Build a simple 90-day marketing plan in about 15 minutes.Free tool: The 90-Day Plan, on one page
  12. Email 12One honest question before you plan your next year.Free tool: The Two-Sentence Clarity Exercise
  13. Email 13Thank you for a year in your inbox.Bonus: The complete Marketing Toolkit
Would you unsubscribe from an email that could make you tens of thousands more a year?From Team Authentic · BAP Digital
Would you unsubscribe from an email that could make you tens of thousands more a year?
A subject line worth openingOne useful ideaA free tool they can keepOne clear next stepBuilt for phones first

DIY vs Hiring a Pro

Can’t I Just Send These Myself?

You can. The hard part isn’t hitting send. It’s writing something worth opening, sending it to the right people, and doing it every month.

Doing It Yourself

Sending It Yourself

Your email platform, your spare time

What works

  • Lowest cost
  • Full control over every word
  • Quick for a one-time announcement

What it costs you

  • Emails that go out when you remember, not on a plan
  • Copy written late at night between everything else
  • Broken links and layouts that break on phones
  • Messy lists and no real segments
  • No idea what worked or why

Hiring a Pro

Email Campaigns With BAP

Brief, copy, design, testing and reporting

What you get

  • A written brief for every campaign
  • Copy and design in your voice and brand
  • Every link, spelling and mobile view tested
  • Sent to the right audience with tracking in place
  • A report on what worked and what to do next

What to expect

  • Part of a BAP strategy, not a stand-alone service
  • A kickoff to set the goal, offer and audience
  • Your approval before anything is sent

The bottom line

Email is still one of the best ways to stay in front of people who already know you. We make sure every email earns its spot in the inbox.

Client Stories

Real brands. Real results.

Flow State Innovation case study
Website · Photo · Video · Print · Ads

Flow State Innovation – Website + Photo + Video + Ads

A storefront built for how hospitals buy, plus the product photos, promo video, trade-show print and ads to sell it.

LazerPaws case study
Brand · Packaging · Website · Video · Launch

LazerPaws – Brand + Launch

A smart-leash startup with no brand got a 20-page brand guide, finished packaging, a launch site and a full ad and social launch kit.

FAQs

What people ask about email:

Not on its own. Email campaigns are available to active clients as part of a strategy with us. Book a Discovery Call and we’ll talk about where email fits in a bigger plan.

No. A small list of people who know you is worth more than a big one that doesn’t. We’ll help you grow it the right way.

We’ll work with the platform that fits your business. If you already have one, we’ll start there.

Always. Every email is written in your voice, and nothing goes out until you’ve signed off.

Stay in front of the people who already know you.

Let’s build a plan where every email has a job to do.